Content Guidelines

Core guidelines

You come to Miniatureatlas to connect with other likeminded hobby businesses so we wholeheartedly expect everyone on the site to treat each other with honesty and respect. Therefore, we clobbered together some general guidelines to help steer the discourse on the site. There are also additional guidelines below for specific types of content that you might contribute to the site.

Relevance: Ensure your contributions are appropriate, the review page should stick to address the core of the consumer experience

Inappropriate content: No threats, harassment, lewdness, hate speech, or other displays of bigotry allowed

Conflicts of interest: Unbiased and objective contributions are key. So you shouldn’t write reviews of your own business or employer, your friends’ or relatives’ business, your peers or competitors in your industry, or businesses in your networking group. Businesses should never, and we repeat, never ask customers to write reviews.

Privacy: Don’t publicize people’s private information. For instance, please don’t post close-up photos or videos of other patrons without their permission, and don’t post other people’s full names unless you’re referring to someone who is commonly referred to by their full name.

Promotional content: Don’t post promotional material unless it’s in connection with a Miniature Atlas advertising product and through a Business Account. A review should not be an advert.

Intellectual property: Don’t copy content from other sites, users, or businesses etc. In fact, you need to provide your own pictures as verifications for an authentic review.

Photo and video guidelines

Images and videos should be relevant to the business and reflect the typical consumer experience. If you’re a business, show us what you offer and what makes your business unique. Here are some additional things to keep in mind:

Relevance: We may remove photos or videos containing personal experience that isn’t relevant to other people (e.g., private conversation with business owner) from the photo gallery for the business, but it may appear alongside your review if you write one about the business.

Keep it clean: No imagery of violence, drug use, nudity, near nudity, or suggestive acts—even if those images are an accurate representation of the business’s services or products.

Keep it friendly: Don’t use your photos or videos to attack others.

Community Guidelines

Showcase yourself. Use your account profile to let people know who you are and your quirks. Your peers want to read reviews from people they know and trust.

User Profiles: User trust and transparency are extremely important to this site, anonymous users will be dealt with more sternly than those who are honest. We encourage users to tell people a little something about themselves, but ask that you keep it relevant and don’t attack competitors, reviewers, or Miniature Atlas. Do not put any form of advertisement in your profile, these will be removed.

Consumer Messaging: Miniature Atlas has a handy messaging feature to keep you connected with your fellow Atlasers/Atlasees (naming TBD). Please don’t use this feature for harassment or sending inappropriate contents. Remember, consumer accounts are for personal, non-commercial use only.

Business Messaging: Businesses should message reviewers using their free Business Account. Direct messaging is often the best way to resolve a dispute with an unhappy customer, but you can also address issues publicly by posting a public comment in response to a review. As with consumers, we ask that business representatives upload a clear photo of themselves to help personalize their messaging. Hopefully it goes without saying, but don’t use direct messages or public comments to launch personal attacks or offer an incentive to change a review.

Ask the Community: Being able to ask and answer questions from the community about a business is extremely valuable but remember to stick to questions that are also relevant to others, don’t ask make presumptions, and keep the tone civil and non-argumentative. Clear questions with enough context and details will get more focused answers and meaningful conversation.